Clients give us Business knowledge. We gather business process acumen from their practice. Their practice becomes our space of investigation and research. We get sucked into the race for best business practice. We proudly enter the race.
Customer Relationship management is now shaping itself up as a business process. Thanks to one of our clients, we find that once a customer is registered the new journey of assistance starts with the chain of Educate-Nurture-Opportunity-Renewal. After this time-bound cycle is complete the cycle starts all over again with new skill and development to be educated till the next cycle.
We know are more conversed with the Customer Life-Cycle-Management [CLM] and manage process with manage-through-metrics.