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Ideal Analytics’s case study on 'Software licensing piracy’ has been chosen for NASSCOM’s Top 50 ‘Excellence in Analytics’ 2015. The award was presented at the NASSCOM Big Data & Analytics Summit in Hyderabad, India on June 25, 2015 with the theme of “Data-Driven Disruption -The Next Frontier”. The case study has been included in the report on the innovation and maturity of Indian analytics released at the summit.
MohanaKrishnan, Director, NASSCOM, said “Disruptive technologies, informed customers, rapidly changing business models are presenting challenges as well as opportunities for enterprises |
to explore innovative solutions available in the ecosystem. The need for drawing better insights from huge volumes of data has fueled the need for innovative analytic solutions. The depth, breadth, innovation and maturity of analytics solutions from India is not only fascinating and has led industries such as banking, retail, mining, aviation, agriculture, government, transportation, hospitality, and energy & utilities to quickly adopt and bring enhanced competitive advantage.”
Here’s an excerpt from the case study –
“The business of computer software has evolved to a usage-based model where revenue is based on a fixed fee earned per licensed User, identified either by a License Key and sometimes augmented by the IP address. Usage is a virtual concept, and lacking methods to physically monitor and identify users, multiple users can use the same license. This pegs down the real number of usages and creates a leakage in the revenue stream.
Revenue Leakage is a widely acknowledged and troublesome phenomenon, especially in service and transaction-based industries. Since the source of the problem is not easily identifiable, companies need the help of analytic ingenuity to identify the sources of leakage, quantifying the volume of revenue loss and prescribing the process for recovery.
We present a case-study where the imaginative use of state-of-the-art analytic methods helped one of the biggest providers of licensed software in India identify their revenue leaks, estimate the gap between earned and collected revenue, and act on the information to recover large portion of the supposedly lost earnings.
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| The 2nd edition of Nasscom Product Conclave was held in Kolkata on 3rd July, 2015 at Hyatt Regency. NPC, as it is called, is an annual gathering of product and associated services entrepreneurs, tech start-ups, VCs, academicians and angel investors. Over the years it has developed into a great platform for technology entrepreneurs and start-ups to network. Along with some great networking opportunities with fellow industry enthusiasts, we were chosen on merit basis by Nasscom to exhibit Ideal Analytics before the entire event audience. It was a great experience as our product generated some amazing interest among the esteemed audience members that included VCs and industry veterans alike. |
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IIM Calcutta has started a new two year residential course on Analytics in collaboration with Indian Statistical Institute and IIT Kharagpur. A unique course as this one will be a course in rotation through all the three institutions. IIM-Calcutta is the chair. They wanted their students to get industry orientation directed by the different players in the industry. One of the big players they chose is Ideal Analytics –as an exemplary company in the Analytics world.
A senior team from Ideal Analytics met a batch of 40 students who took keen interest in a one and a half hour session complete with the hands on presentation of the tool application. The students were particularly elated by the tool introduction. They took part in a live situation solving. – a problematic in the real life, for which although Ideal Analytics did have their solution yet were interested in alternative solutions. Students came out with different suggestions and one group came out with an innovative one. Students are now following their requests for accounts to use the tool for their class work.
Ideal Analytics has found the session interesting and is willing to repeat this exercise in other institutions. Ideal Analytics thanks IIM-C and Professor Indranil Sen [course chair] for this opportunity.
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bSure Solutions Sdn. Bhd. is a company incorporated in Malaysia, that is actively involved in promoting the use of decision support and strategy appraisal systems. Their products - developed in-house - provide a structured approach and proven process for prioritisation, making decisions, and strategy formulation and evaluation. They are our newest partner/reseller of Ideal Analytics. Idea Analytics is now in hot pursuit by companies for analytics solutions. bSure Solutions is keen to leverage their solution providing experience in APAC market and cap it with the Analytics application with the help of Ideal Analytics.
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ComponentSource Inc – a world wide network company and reseller of the highest echelon works out of all the continents. ComponentSource has established the world's largest business-to-business software component community for .NET, COM™, DELPHI™, JAVA/EJB™, AJAX, ATLAS, SharePoint and Eclipse. ComponentSource is also the world's largest repository of open market software components, development tools, and related services. Their customer base consists of various vertical markets such as banking, healthcare, telecommunication, and utility companies.
Component source has published in their website Ideal Analytics and its features for the benefit of their customers and associates. The seriousness that they attach to our relationship is obvious. Already with full aggression and persuasion ComponentSource is marketing Ideal Analytics through all of their channels outlets. Read more...
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